Gaming Culture The Titan That Won’t Quit: How the PUBG IP is Rewriting Krafton’s Financial Destiny July 30, 2026 Dwi Wanna In an industry defined by fleeting trends and the rapid turnover of "flavor-of-the-month" titles, PlayerUnknown’s Battlegrounds (PUBG) stands as an outlier—a testament to the enduring power of the battle royale…
Game Development Krafton’s Financial Renaissance: Subnautica and PUBG Propel Record-Breaking Quarter July 29, 2026 Lina Hope In a demonstration of remarkable fiscal resilience and strategic expansion, South Korean gaming giant Krafton has reported a landmark second quarter. The company announced a staggering 94.9% year-over-year surge in…
Mobile Gaming Astro Arena Is a 3vs3 Mobile MOBA from PUBG Studios, Now Out July 12, 2026 Raul Delapena Setiawan SEOUL, SOUTH KOREA — KRAFTON, Inc., the South Korean gaming powerhouse behind the global phenomenon PUBG: BATTLEGROUNDS, has officially announced the global launch of its latest mobile venture, Astro Arena:…
Mobile Gaming KRAFTON’s PUBG Studios Ventures into Anime-Style Brawlers: The Launch of Astro Arena: 3vs3 Battle PvP July 11, 2026 Nana Wu The mobile gaming landscape has witnessed a significant shift in recent years, moving from long-form competitive experiences toward "snackable," high-intensity sessions that fit into the modern user’s busy lifestyle. Capitalizing…
Strategy Games The Silicon Squadmate: Why PUBG’s ‘Ally Duo’ AI Experiment is a Technical and Ethical Misstep June 22, 2026 Ammar Sabilarrohman In the ever-evolving landscape of the battle royale genre, PUBG: Battlegrounds has long stood as the grandfather of the tactical shooter experience. From its humble roots as a mod to…
